Do you need to...

• find new inexpensive programming for your TV channel using existing content?
• recycle your media content on new channels?
• strengthen your multi-channel approach by combining radio, television and your Internet site?
• find new medium for advertisers and promotions?
  
• enhance your content brand presence?
• offer new medium for user-generated content and web communities?
  

You need to

• offer your hit radio shows on your TV channel, enhanced with your web site offerings - Sofia Digital Interactive Radio.

Overview

Sofia Digital has a set of tools for setting up interactive elements into a TV program. Our customers have been taking advantage of different approaches. Many features have been utilized in TV productions and formats and they have established as an integral part of the formats in question.

Interactive Radio is an example how different content sources can be brought together on-screen for live broadcast:

• live radio studio video
• moderated chat
• different topical news and information scrolls
• animated advertisement banners
• user-generated content
  
• partial screen interactive games
• voting and polling
  
• quizzes
  
• you name it
  

By integrating several content sources on TV can serve several audiences at once. Sofia Digital Interactive Radio can be implemented on any TV nework, from mobile TV to analog terrestrial.