Do you need to...

• increase your brand presence as a mobile TV provider?
• fight the competition and retention rate by providing interactive services?
  
• increase ARPU with premium services?

You need to

• introduce your own branded service portal, which follows your subscribers with their mobile phone

Overview

Sofia Backstage® Service Portal enables distribution of wide variety of mobile TV interactive services. Sofia Stage® Client for Mobile is a Java-based application for portal and information services designed to handheld terminals and mobile phones. Typical use-case is multichannel content distribution on traditional TV channels in any TV-delivery network, including mobile systems.

Sofia Stage® Client for Mobile connects to the head-end solution - Sofia Backstage® servers for Broadcast delivery as well as any http-compatible server for unicast delivery - as the return channel. The client application can be delivered using cellular network or in the DVB-H broadcast. The mobile device client software can be installed onto most of the current Java MIDP enabled terminals.

Network operators can utilize Service Portal for providing value-added information services for every service in the network. The end-users can adopt the extra services with a familiar and tailored user interface thus attracting returning users.

Take advantage of Sofia Digital solution and offer your viewers a rich viewing experience by providing interactive services for your mobile TV!

Key Features and Benefits

• Portal service brought onto mobile devices creates more stickiness and returning end-users
• Hypertext allows easy navigation with arrow keys and “select” buttons
• Utilizes well-known Internet content formats
• Content can be delivered over the HTTP in two-way networks and FLUTE file carousel in the broadcast networks
• Enables advanced features like for example:
  • Sending SMS directly from the application,
  • Making phone calls,
  • streaming videos to the terminals, and
  • following URLs directly from the portal pages
• Phone screen rotation can be performed to horizontal mode automatically
• Java MIDP 2.x support guarantees wide range of end-user terminals

Content Formats

• XML based pages with CSS style formatting
• Custom XML content (option)
• PNG and JPG Images
• All video files supported be terminals
• Support for HTML forms

Content delivery and presentation

• FLUTE carousel in DVB-H networks
• HTTP and HTTPS in unicast networks
• Default screen size is 320x240 pixels
• Support all screen sizes from 176x208 pixels up to 352x416 pixels

Options

• Starter Kit for DVB-H for laboratory use
• SMS/MMS messaging
• Teletext viewer engine
• Streaming video formats
• Podcasting
• Interactive visually enhanced radio service

Mobile Terminals support

• MIDP 2.x compatible smartphones
• Tested Nokia N-series: (N73, N77, N92, N95, N96)
• Tested other terminals: SonyEricsson K800i
• DVB-H delivery with JSR-272 support (roadmap 2008)

Product features may change without a prior notice