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Sofia Digital and Geniem into partnership

Sofia Digital and Geniem to develop mobility for broadcaster services

Helsinki, Finland, April 21st, 2006  

Geniem and Sofia Digital have agreed to jointly offer broadcasters and network operators a solution which enables TV channels to publish value-added services simultaneously to mobile handsets as well as set-top boxes with one tool. The services are aimed especially for TV channel viewers to attract the viewers and help the channel in the growing competition in the field of broadcasting.

"TV and mobility are converging rapidly. As a mobile service solution provider we are pleased to be able to broaden our solution to mobile TV services", comments Geniem CEO, Mr.
Tuomas Kumpula.

"Competition between TV channels is becoming harder and harder all the time. Together with Geniem we are able to provide a solution for TV channels' value-added services to keep the viewers on the channel on TV sets as well as on mobile screens", Mr.
Olli Väätäinen, CEO of Sofia Digital continues.

Geniem is a Finnish software company that is specialized in mobile solutions. Geniem builds and manages mobile Java entertainment and
information superstores improving the user experience of mobile content retailing and mobile data services. Geniem solutions are used by operators and service providers and consumer brands in several countries. Geniem flagship products are Superstore and Symbianstore. More info over Geniem and Superstore: www.geniem.com , sales contact: tuomas.kumpula @ geniem.com,  +358 400 535 498.

Sofia Digital offers products and solutions for Interactive Television industry. More
information: This e-mail address is being protected from spambots. You need JavaScript enabled to view it , +358 50 385 5504