Both services are already known and well-received among TV viewers. "The Teletext is a widely used service among the Finnish TV audience. Mobile TV should provide TV viewers the same TV experience as TV at home. Sofia's solution was the first technically feasible solution for providing Teletext service in DVB-H networks" commented Mrs. Tarja Rautio, Service Manager, Mobile TV from Digita.
Sofia Backstage® Manager server system is integrated to Digita head-end and is used for both services. Teletext service also includes Sofia Stage® Mobile Teletext Java-based client software. Teletext is delivered in mobile TV broadcast stream using filecast and it can be used with mobile devices supporting DVB-H.
For the program information delivery Sofia Digital provided Sofia Backstage® EPG Manager server with which the program information is collected and transcoded for the mobile TV. "TV viewers have been using these services on other platforms for a long time and they expect the services on new platforms as well. Mobile TV offers a good environment for various interactive services because the cellular networks offer a natural return-channel for using the services" explained Mr. Ari Pöyhtäri, Vice President, Interactive TV from Sofia Digital.
"Our expectations in rolling out the services are to help TV channels to offer a refined and full viewer experience also to their mobile TV audience" Mrs. Rautio continued.
The services will be available in Digita operated DVB-H network in Helsinki, Oulu and Turku regions. The network covers approximately 25% of Finns. To be able to view mobile TV the mobile handset needs to have a DVB-H compatible receiver.
Mobile Teletext and other Sofia Digital Mobile TV solutions are demonstrated at the IBC Exhibition in Amsterdam on September 7-11 on the Sofia Digital stand 2.101.
More Information:
Sofia Digital
Mr. Ari Pöyhtäri
Vice President, Interactive TV
email:
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
mobile: +358 50 385 5533
Digita
Mrs. Tarja Rautio
Service Manager, Mobile TV
email:
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
mobile: +358 40 740 2734
About Sofia Digital
Sofia Digital is an internationally recognized provider of interactive
TV solutions, bringing new value-adding solutions and services to
different TV terminals utilizing new digital technologies. Sofia
Digital focuses on open standard interactive platforms, such as MHP,
OCAP, DVB-H and IPTV as well as interactive SMS TV services. Since
foundation in 2000, Sofia Digital has served operator, broadcaster and
device manufacturer customers in over 25 countries. For further
information please visit www.sofiadigital.com or visit us at 2.101 at
this year’s IBC.
About Digita Oy
Digita Oy is the leading Finnish distributor of radio and
television services, and an important developer of data communication
networks and network infrastructure. Digita’s nationwide organisation
ensures the high quality of services 24 hours a day. Digita’s customers
include television and radio broadcasting companies, as well as mobile
and broadband operators.